NEW JEANS
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Vandy The Pink had the honor of styling one of Korea's most beloved idol groups, NewJeans, for a series of unforgettable moments, including their highly anticipated Tokyo Dome concert. Known for their unique charm and trendsetting style, NewJeans provided the perfect canvas for Vandy The Pink’s creative vision.
For their comeback, Vandy crafted custom varsity jackets that captured the individuality and color of each member, blending the bold and playful spirit of Vandy The Pink with the group’s distinctive personalities. Additionally, summer staple football jerseys were reimagined to suit NewJeans’ fresh and vibrant style, adding a modern twist to these signature pieces.
This collaboration was especially meaningful, as Vandy is a huge fan of NewJeans, making the opportunity to work with them a truly personal and rewarding experience. The project not only showcased Vandy The Pink’s versatility in blending fashion and pop culture but also highlighted how styling can enhance the identity of an iconic group like NewJeans.
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JUNE 28. 2024